Building a Business While Breaking Old Patterns: How Entrepreneurship Forces You to Grow

When I started my first business, I thought the biggest challenges would be figuring out the logistics: marketing strategies, pricing, and creating my offers. What I didn’t realize was that entrepreneurship would be the most intense personal growth journey of my life. Every decision, every challenge, and every risk forced me to confront fears, break old patterns, and grow into the person I needed to become to succeed.

If you’re an entrepreneur, you know the feeling. It’s not just about building a business; it’s about building yourself. Entrepreneurship has a way of exposing insecurities, pushing you out of your comfort zone, and requiring levels of self-awareness and resilience you didn’t know you had. But here’s the truth: this process of breaking old patterns is what allows you to thrive—not just in your business but in every area of your life.

Let’s dive into how entrepreneurship forces you to grow, the old patterns you’ll need to break, and how to balance self-awareness with strategy so you can build a business and a life that feels aligned and fulfilling.

How Entrepreneurship Exposes Old Patterns

Starting a business is like holding up a mirror to your inner world. The fears, limiting beliefs, and habits you thought you’d outgrown suddenly show up in new and surprising ways.

When I launched my first big program, I was terrified of putting it out into the world. I kept tweaking it, telling myself it wasn’t quite ready. But deep down, I knew it wasn’t about the program—it was about me. I was afraid of rejection. What if no one signed up? What if people thought it wasn’t good enough? That fear of not being enough wasn’t new; it had been with me for years. But now, it was staring me in the face, demanding to be addressed.

These moments aren’t unique. As entrepreneurs, we all face them. Patterns like perfectionism, people-pleasing, and self-doubt often rear their heads:

• Constantly tweaking and delaying action because it feels safer than risking failure.
• Over-delivering or underpricing out of fear of disappointing others.
• Questioning your worth, abilities, or whether you deserve success.

Entrepreneurship brings these patterns to the surface. And while it’s uncomfortable, it’s also an invitation to grow. It’s an opportunity to look at the beliefs driving these behaviors and decide to let them go.

Breaking Old Patterns: The Growth Journey

To succeed as an entrepreneur, you have to grow as a person. This means breaking old patterns that no longer serve you and stepping into new ways of thinking and being.

Recognize Your Triggers

The moments when you feel stuck, overwhelmed, or reactive are often tied to old patterns or beliefs. For example, I remember feeling paralyzed when I needed to pitch my services to a potential client. I’d convince myself I wasn’t ready or that they’d find someone better. It wasn’t until I asked myself, “What am I afraid will happen if I put myself out there?” that I realized my fear wasn’t about the client—it was about my own self-worth.

Recognizing these triggers is the first step. Once you name them, you can start to unpack what’s beneath them. For those looking to dive even deeper into their triggers and patterns, my TRM Workbook and video guide offer actionable steps to help you identify and shift these deep-rooted beliefs. Download it here.

Reframe Your Beliefs

Shifting old patterns requires more than awareness; it requires action. Once I recognized that my fear of pitching was tied to a belief that I wasn’t good enough, I had to actively challenge that belief. I started asking myself, “What evidence do I have that I’m not good enough?” and “What would happen if I showed up anyway?” These questions helped me see that my fears were just stories I’d been telling myself—stories that weren’t even true.

Shifting beliefs doesn’t happen overnight, but with practice, it becomes easier. Every time you take action that challenges an old belief, you create a new one.

Take Aligned Action

Growth happens when you act despite the fear. I’ll never forget the first time I launched a program without obsessing over every detail. It wasn’t perfect, but it was real. And the response I received—not just from clients but from myself—was proof that I didn’t need perfection to succeed.

Aligned action is about doing what feels true to you, even when it’s uncomfortable. It’s about taking steps that reflect the business and life you want to create, not the patterns you’re trying to break.

Balancing Self-Awareness with Strategy

As much as entrepreneurship is a personal growth journey, it’s also about building a sustainable business. Balancing self-awareness with practical strategies is key.

Create a Vision that Feels Aligned

Your business should reflect your values, passions, and goals. Early on, I found myself chasing revenue targets because I thought that’s what success looked like. But I felt disconnected and unfulfilled. When I took the time to define what success meant to me—freedom, creativity, and impact—everything shifted. My business started to feel like an extension of who I was, not just what I did.

Prioritize Consistency Over Perfection

You don’t have to have everything figured out to make progress. When I stopped trying to get everything perfect and started focusing on showing up consistently, I saw real momentum in my business. Clients don’t need perfection; they need connection. They need you to show up, even if it’s messy.

Build a Support System

Entrepreneurship can feel isolating, but it doesn’t have to be. Joining a mastermind gave me not just the strategies I needed but the support to navigate the emotional ups and downs. Having people who understood the journey—and who could hold me accountable—was a game-changer.

Why Entrepreneurship is the Ultimate Growth Tool

Entrepreneurship doesn’t just change your business; it changes you. It teaches you resilience, self-trust, and the power of taking imperfect action. It forces you to confront old patterns, shift limiting beliefs, and step into the version of yourself that’s capable of achieving your dreams.

Looking back, every challenge I faced as an entrepreneur—from my fear of rejection to my need for control—was an opportunity to grow. The more I embraced the discomfort, the more I grew, and the more aligned my business became. And that’s the real gift of entrepreneurship: it doesn’t just help you build a business. It helps you become the person you’re meant to be.

Take the Next Step in Your Growth

Ready to build a business and break through the patterns holding you back? Enroll in my Emotionally Unstoppable course to level up both your life and business. Discover how to balance self-awareness with strategy while breaking through the patterns holding you back.

Your business isn’t just a vehicle for success; it’s a tool for transformation. Let it guide you, challenge you, and help you grow into your highest potential.